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| URL example for this principle |
Concept that an entity, organization, or system tries either to change its environment to suit its needs, or to change itself to suit the demands of the environment - whichever is easier in terms of effort and cost. In other words one either resists or goes with the flow, depending on what one can put in and what it takes.
In web this could include the toolbar or url because this is how we interact through the sites or change which sites we visit.
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