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| The Call to Action is circled. https://signup.netflix.com/ |
A call to action (sometimes called call to action buttons) is simply a visual prompt (call) by the designer to the user in hope of a response (action). They can be used to encourage users to sign up for a service, download specific information or even buy a product. Urgent language that activates user's attention is often seen in action buttons, such as "Register Now" or "Try it for Free."
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